Analysis of Print Adverts

This is an advert for the Coldplay album Mylo Xyloto, released 2011. The date listed is for the international release. This is present as the purpose of the poster is, naturally, to promote the product. The text also mentions ITunes, referencing a digital distribution platform which makes distribution of the product easy.

The poster is extremely colourful, a feature which immediately draws attention to the poster. There is no overt meaning or symbolism to the image as a whole, though the images of graffiti do connote a sense of 'street' or the city. This in fact refers to part of the narrative told through the album's songs, particularly a phenomenon comparable to graffiti called 'sparks'. The vaguely mushroom cloud-shaped explosion in the centre of the image is likely another reference to this narrative.

This is a poster for AM, an album released by Arctic Monkeys in 2013. The poster, in keeping with the band's brand image, is incredibly minimalist, exclusively black and white. Apart from the release information, the poster merely features a stylised sound-wave image and the band logo. This is in keeping with previous band productions- many promotional images of the musicians themselves are in monotone, as is their official website. This minimalist, monotone format is very fitting for the bands established branding.